Light has an influence on the success of your shop: it creates atmosphere, put your products in the light, attract people to enter the shop, guides the customers through the shop, … Smart lighting introduces new possibilities and gives flexibility to the retailers: automatic adaptation of the light to the moment of the day or the presence of people.
A cloudy of sunny day, a summer day or winter day? With daylight sensors, the light in the shop window and entrance is aligned with the incoming natural light. The shop is always well lighted and invites the passers-by to stop over, to take a look into the window and to come in.
Many times, there’s less light needed before or after opening hours of the shop. With a smart lighting system, you can easily set the lighting hours for the room and the intensity of light that is needed. You can also divide the space into lighting zones: zones with more or less light.
In spaces where are only few times people come in, you can use moving sensors. The light is only on when there’s movement in the room. If there’re no people in the room, there’s no light.
If you work with track lighting, you can easily replace spots to emphasis the products. Have you now parts where you need more or less light? Smart lighting offers you a solution. You can adapt the lighting intensity with the lighting controller.
The shop has to be inviting and reflect a certain atmosphere. The lighting colour plays a great role on this. But maybe you want to change the ambiance in the shop depending on the collection? Or you have, once in a while, a customer event in your shop? Then, the possibility to instantly adapt the ambiance with a smart lighting system is very useful.
With smart lighting controller – via screen at the wall, smartphone, tablet or PC – you can combine all the possibilities smart lighting has to offer. You can set up everything in advance or manually adapt when needed. You will not only save energy but also time.
A smart lighting system isn’t only useful for changing the lights. The system can also help to track the shopping behaviour of the client. Link the smart lighting system with a tracker and you can see how the clients moves in your store. This data can be used to optimise your shop interior and lighting.
If you count all these factors, it will result in more sales and a cost saving.
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